The Unofficial Apple Weblog (TUAW)

Apple's jumped into the Verizon versus AT&T fray, according to BusinessWeek, with a couple of new ads -- and, somewhat surprisingly, they come out in full defense of AT&T. Both ads show an iPhone user in the middle of a phone call who multitasks by looking up movie information, restaurant ratings, and many other things over AT&T's 3G network. The ads end with the question, "Can your phone and your network do that?" with a very prominent AT&T logo in the final seconds of the ads.

As I'm personally somewhat on the outside looking in at the U.S. telecom spats, I don't know how much US smartphone users really miss the ability to do simultaneous data browsing and phone calls while on Verizon's network. Based on what I've heard about AT&T's network reliability, however, there are some areas of the U.S. where you'll be lucky to be able to make and receive calls at all, or hold on to a call in progress, much less multitask in the manner depicted in these ads.

What's most interesting about these ads is how favorable they are to AT&T. It's no secret that Apple's been less than thrilled with AT&T over the course of their relationship, and it's even less of a secret how dissatisfied U.S. customers have been with the telco giant. It's understandable that Apple wants to paint the iPhone in a favorable light, but I'm admittedly surprised that they seem to be going to bat for AT&T at the same time. Sure AT&T is their business partner, but from my point of view this smells a lot like telling your family that your less-than-presentable date for Thanksgiving has 'a really great personality.'

Read on to see the ads in action.

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Boy Genius Report claims to have gotten its hands on Apple's Black Friday brochure. Although they had posted another brochure earlier that made less than credible claims of 30% iPod discounts and 25% Mac discounts, BGR claims this newest ad comes from "a pretty credible connect of ours." The new ad's discounts are also more in line with Apple's previous Black Friday deals, which tend to be fairly modest compared to other retailers.

Below are a few of the discounts on the "leaked" ad:
iMac: $101 off
MacBook Pro: $51-$101 off
iPod nano: $11 off
iPod touch: $21-$41 off

Boy Genius Report notes that these deals apply only on the online store, not at Apple's retail stores.

Though this ad seems legitimate on the face of it, it's worth noting that pretty much everyone here at TUAW agreed Boy Genius Report's last "leaked" ad was a fake. So take this latest "leak" with a grain of salt. However, after taking into account Apple's Black Friday deals in earlier years, whatever discounts it offers this year are at least likely to be similar to this latest ad leak whether it's the real deal or not.

[Via Mac Rumors]

All new Macs come with great bundled software. Between the iLife suite, Safari, iTunes, and TextEdit, plus the ability to access and use cloud applications for free, almost all of the most basic modern computing needs get met for most users.

That said, having used four different Macs over the past seven years, there are several applications that don't come with OS X that I find myself immediately loading onto a new Mac. Most of these are big-name apps that you've probably already heard of, but it's still pretty amazing how much extra functionality you can eke out of a Mac with only ten additional programs, and all of them (save the last one) are free.

Whether you're buying a new Mac for a relative this holiday season or getting a new one for yourself, these are ten applications you should download as soon as that shiny new machine loads the desktop for the first time.

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It should be pretty obvious by now that smoking cigarettes is bad for your health. What's not as obvious is that it might be bad for your Mac, too. According to The Consumerist, two different people got turned down for AppleCare maintenance because their Macs were used in a house with a smoker. Both people appealed their cases all the way up to Steve Jobs, and both of them lost.

I've opened up a few computers that spent time in a house full of heavy smokers, and the insides weren't pretty. There was this disgusting brown resin built up all over everything, and it pretty much smelled like an ashtray stuffed full of 5-year-old cigarette butts. Though it's probably a stretch to call this "a biohazard" like in one of the cases The Consumerist cites, AppleCare agreements are worded loosely enough in their limitations of coverage that Apple seems perfectly within its rights to deny coverage in these two cases:

The Plan does not cover:

Damage to the Covered Equipment caused by accident, abuse, neglect, misuse (including faulty installation, repair, or maintenance by anyone other than Apple or an Apple Authorized Service Provider), unauthorized modification, extreme environment (including extreme temperature or humidity), extreme physical or electrical stress or interference, fluctuation or surges of electrical power, lightning, static electricity, fire, acts of God or other external causes.

It's that "other external causes" clause that's the catch-all, although you could probably argue that an atmosphere filled with smoke counts as an "extreme environment" as well.

Bottom line: if you have to smoke, you might want to step away from the computer first. With the investment that your Mac represents sitting there on the desk, why take the risk of messing it up in an easily preventable way?

Like most "mobile versions" of websites, Google News was simplified for use on devices featuring what Steve Jobs once called "the baby Internet." Sadly, this simplified version also showed up by default on the iPhone, leading to an experience that was, to put it charitably, subpar.

That's all changed now that Google has redesigned the mobile version of Google News for iPhone, Android, and Palm Pre users. The new mobile version is far more feature-rich than the old one and is more consistent in its appearance (i.e., it's almost indistinguishable from the desktop version) compared to the old "mobile-optimized" Google News.

It also includes a handy "Jump to" link which brings up a window that allows you to skip to the news section of your choice, saving your thumbs from severe scroll fatigue.

There's no need to download anything. Simply go to Google News on your iPhone and check out the changes.

[Via MacRumors]

Every time I walk through Warehouse Stationery (New Zealand's equivalent to Office Depot) or Dick Smith's Electronics (pretty much Best Buy), I'm struck by how probably half the products in each store are pretty much useless to me since I've got an iPhone.

Thanks to the apps that come pre-packaged with the iPhone and the more than 100,000 third-party offerings now available in the iTunes Store, the iPhone has gained functionality that might have seemed hard to fathom under three years ago when Steve Jobs first announced the device.

"A widescreen iPod with touch controls... a revolutionary mobile phone... a breakthrough internet communications device... these are not three separate devices. This is one device." So Steve Jobs told us all back at Macworld Expo 2007. But since then, the iPhone has grown to be much more than just those three concepts.

What follows is a sort of anti-buyer's guide, a list of products and devices that you may never need or even want to buy again (or receive as a gift) if you have an iPhone. Some of these are certainly open for debate, but more than a few of them are products that, for all intents and purposes, are completely unnecessary if you have an iPhone. (Items in bold also apply to the iPod touch).

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Adobe's Flash Player has long been a notorious CPU hog on Macs. Every time I hear my wife's MacBook's fans going off like a cyclone on the other side of the living room, I know it's because she's playing Bejeweled Blitz or some other crazy Flash-based game that's pegging her poor machine's CPU to infinity and beyond.

Things are a bit rosier with Adobe's pre-release of Flash Player 10.1. The Windows version has significant improvements, namely support for hardware-accelerated video decoding of h.264 video, but the Mac and Linux versions do not include support for this feature. As usual, Adobe blames Apple for "not being open enough" -- "Mac OS X does not expose access to the required APIs" according to Adobe -- but even without hardware-accelerated video decoding, this pre-release build of Flash boasts significant CPU load improvements over its predecessor.

Anandtech tested the performance improvement of the pre-release version of Flash Player with the following results:

I took the same Office clip I'd been using for all of the other tests and ran it on my Mac Pro at full screen (2560 x 1600). Using Activity Monitor I looked at the CPU utilization of the Flash Player plug-in. I compared both versions of Flash and saw a significant drop in CPU utilization:

Flash 10.0.32.18: 450%
Flash 10.1.51.45: 190%

Going from roughly 450% down to 190% (or a bit over 10% of total CPU utilization across 16 threads) made full-screen Hulu playable on my machine. In the past I always had to run it in a smaller window, but thanks to Flash 10.1 I don't have to any longer.

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Apple naysayers are a dime a dozen these days. I keep a few in my garage just so I can laugh at them when I wave my iPhone in their general direction and they all cry in unison, "The Zune phone is so totally going to be an iPhone killer. You know, if and when it comes out. Just wait and see."

Rarely do Apple naysayers come with more unintentional hilarity than Joe Wilcox from Betanews, who, alone among reporters everywhere, uncovered a media conspiracy on a scale not seen in recent memory. Namely, contrary to what literally everyone else has reported, Apple was in fact NOT more profitable with the iPhone compared to all of Nokia's cellphone business during the recent financial quarter.

John Gruber from Daring Fireball saw Joe's post, and with his response laid the smackdown on Joe's analysis.

Gruber's post boils down to castigating Wilcox for ignoring Apple's statement of non-GAAP earnings. Basically, Apple's subscription-based accounting for the iPhone spreads its revenues out over several quarters, which it expresses in GAAP (Generally Accepted Accounting Principles) earnings. These are the earnings Wilcox looked at and said, "Wait a minute! Apple didn't make that much money at all! Murder most foul!" If you want a real idea of what Apple actually made with the iPhone over the quarter, you have to look at the non-GAAP earnings. This is something I figured out back when I edited earnings press releases for PR Newswire, and something anyone who reports on financial matters really ought to double-check before protesting to one and all that something foul is afoot.

Wilcox updated his post after Gruber's response, but his rationale is almost as funny as his initial post:

I chose to use the GAAP figures because a) Again, that's what Apple is supposed to report; b) It made for a simpler analysis; c) Apple recognizes previously deferred revenue with the quarterly results; d) According to Apple SEC filings, deferred revenue is for more than just iPhone and Apple TV. The last two points are paramount.
In other words, a) It's the SEC's fault, not mine; b) like Gruber said, I didn't bother reading past the first paragraph of the press release; c) I also didn't bother parsing through the reams of financial tables that come with every quarterly financial press release; d) Gruber is wrong and Apple TV is totally selling like hotcakes.

I showed Wilcox's post to the Apple naysayers I keep chained up in my garage, and they just kind of turned away scratching their heads awkwardly. I don't think that's a good sign for the supposed "misreporting" of Apple's iPhone profits that Wilcox thinks he's uncovered.

'Tis the season to be buying. But what do you get for that special geek in your life?

I can't speak for your geek, but I know what I'm asking Santa for this year – I just hope he's a TUAW reader. Whether he is or not, maybe going through my list will give you an idea on how to max out your credit card spread some holiday cheer this year.


Dear Santa,

I've been a good boy this year. I've cut back on the booze, and they don't greet me by name at the strip club anymore. So instead of a stocking full of coal, could you find it in your heart to bring me one or more of the following items on the night before Christmas? I know it's a long flight to New Zealand from the North Pole, but you've got to admit, at least the weather down here is waaaay better than in Cleveland this time of year.

First of all, I'd like a shiny new 802.11n Airport Express. I like my Time Capsule (when it's not being a recalcitrant piece of junk), but the 5GHz wireless signal doesn't reach from my living room all the way back to my office. With an Airport Express, I'd be able to extend the wireless signal from my Time Capsule to the other side of the house and geek away in privacy. That way my wife won't have to grit her teeth every five minutes when the theme from Metroid goes off at 80 decibels and tells me I got a new e-mail. And since the Airport Express is 802.11n-enabled, I'd still be able to back up my data to the Time Capsule at a brisk pace.

I'd also like these Shure SE115m+ earphones. I've been using a set of Shure E2cs for about three years now, and I love them, but the one big advantage the SE115m+ has is the controls built into the cord that would allow me to pause, play, and skip through tracks on my iPhone. I'd also be able to take calls, and it even has a built-in microphone. Santa, if I had these earphones I'd be able to put those white earbuds that came with my iPhone into a drawer and never look at them again, and that would make me a very happy boy indeed.

You know how I like to shoot HD video, right Santa? But not those kinds of videos, because that would get me on the naughty list. My MacBook Pro does a good job of encoding video – it works pretty close to real-time – but if I had an Elgato Turbo.264 HD Video Encoder, it would go so much faster. Like 3-4 times faster. That way I could spend less time waiting for videos to encode and more time drinking helping old ladies across the street.

If I'd been a really good boy this year, like if I'd won the Nobel Peace Prize or employee of the month at TUAW, I'd ask for a bona fide guitar amplifier. But since I haven't been that good, I'd settle for a Zoom G2.1U Guitar Effects Pedal with USB interface. This thing will simulate all kinds of guitar effects for me, and it'll plug right into my MacBook Pro. So far playing my guitar through Garageband has been an acceptable substitute for a real, live amplifier, but the one thing I definitely miss is all my effects pedals. Garageband includes lots of neat software effects that simulate pedals, but you can't stomp on them to switch them on and off. I know – I've tried.

Last thing, Santa: if none of those other things will fit in your bag, could you just get me a big, fat iTunes gift card? I've got nearly US$120 worth of songs I want to upgrade to iTunes Plus so I can stop worrying about DRM nonsense on my previous purchases and get higher-quality music in the process.

Thanks Santa. Next year I promise to be more helpful and honest and say fewer naughty words about New Zealand's telecommunications companies.

Google has released an official developer preview of Google Chrome for the Mac. Rather than digging through nightly development builds, you can download the developer preview of the WebKit-based browser at Google's official webpage.

Chrome sports several features similar to Safari 4 in Snow Leopard, such as sandboxing - each tab runs as its own process, so if one crashes, it doesn't bring down the whole browser. It also sports the "tabs on top" interface present in some builds of the Safari 4 beta released earlier this year. Some people hated tabs on top in Safari, but others eventually got used to it and even missed the feature when it was omitted from the final release of Safari 4; if tabs on top is your thing, then Chrome has you covered.

Chrome supports importing bookmarks, settings, and history from whatever browser you're currently using, so if you're curious to see how it runs on a Mac, go ahead and give it a try. Let us know in the comments if you run into any issues.

[Via Download Squad]